Habilidosos

Abstract

This article aims to present the viability of Habilidosos business plan. Its headquarters will be located in the city of Resende / RJ, but will operate in the cities of Resende, Volta Redonda, Barra Mansa, Porto Real and Itatiaia. Habilidosos will operate in the field of cleaning services providing intermediation between the service provider and the contractor. Offering low cost, speed, agility and comfort. First we seek to know the needs of the residents of the region where we will act through a market research. Through this research we were able to get to know our audience better and also confirm the need to have a company like Habilidosos in the region. The idea of the business came from realizing the need that many people have to hire someone to clean their home, but does not have the necessary conditions to bear the costs of making this professional. In addition, we also identify the need for many professionals to find contractors and to regularize their situation as a domestic worker. In this article we will also present a market analysis that contains an analysis of competitors, the economy and growth of the region and the profile of our customers. In addition, a description of our services offered as well as our growth strategy will be presented. It also described the division of tasks between the partners, the financial planning and a demand forecast. The paper presents strategies and concepts that will guide the company in its implementation process.